This assignment will be the first part of an ITERATIVE process to complete your

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This assignment will be the first part of an ITERATIVE process to complete your final project. Your final project will be a presentation that you propose to company executives of a public company of your choosing (See the week #3 discussion board for more information on that) For the final project, you will use information from your assignments that you submit.
For the assignment this week, tell me why company culture and motivation would be important to understand as an executive of a publicly traded company. (Make sure that you look at rubric and follow the rubric and see the comments below). This assignment will be used as a publish that will be used in your final project. Keep in mind, in this paper, you will generally talk about why these things are important to understand in a publicly traded company.
This does not need to be written as a formal research paper, but all research provided does need to be cited in APA format. You may write in the first person because you are presenting your own ideas. You do not need to provide an abstract, but you do need an APA formatted title page and reference page. Your paper should be a minimum of 2 pages (approx. 700 words) not including the title and reference.

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